Google Shopping Agency - Sales success through visibility
Benefit from more sales and profits! We not only design more powerful Google Shopping campaigns for you, but also design and optimize your entire Google Ads account for optimal e-commerce performance.
Because as an experienced Google Shopping agency, we know: Only with the right formula of campaign structure, feed optimization and bid management can you design a strategy that enables the ongoing optimization of your Google Shopping campaigns.
With DREIKON, you can rely on the cooperation of a highly qualified Google Shopping agency based in Münster, which offers you a comprehensive portfolio of services in the Google Shopping sector, including consulting and checking your accounts and campaigns, setting up your Merchant Center on the platforms of your choice, configuring your web analysis software and setting up and managing your campaigns.
These advantages set us apart from other Google Shopping agencies
We retain customers through performance and success. That's why we adapt to your needs, whether it's a monthly notice period or a long-term contract. Our contracts are individually designed to meet your requirements.
Google provides you with lots of data that shows you what went well and what didn't go so well last month. We don't leave you alone with this data. Once a month, we provide you with a qualified, easy-to-understand report. We discuss your account performance with you and discuss further opportunities.
Many SEA providers receive a percentage of your Google Ads budget. We consider this to be unfair. We have no interest in an increased click budget, but rather focus on increasing sales and improving the KUR value. Only then can a higher ad spend make sense for the customer.
When we boost your performance, we do so in a Google Ads account that already belongs to you. If we create an account for you, then the account with all campaigns and content remains exclusively with you, even if at some point you no longer value our services as a Google Shopping agency.
Both the monthly call to discuss your reporting and any queries in the current month are conducted with a permanent Google Shopping expert from our agency, who remains assigned to your campaigns at all times. Personal responsibility for your success is important to us!
We have extensive experience in the positive sales scaling of various online retailers in the DACH region via Google Ads. With us, you benefit from the implementation of proven tactics and new options in the Google Ads universe. Thanks to our status as a Goolge Premier Partner, we have access to the latest technologies and opportunities and are always among the first agencies to implement the latest opportunities for you.
Integration and introduction to the Google Merchant Center CSS Partner System: We support you in the seamless integration of this system into your existing structures to ensure maximum efficiency and success. With us, the changeover or introduction is successful without a new learning phase for existing campaign
With numerous in-house experts in the areas of SEA, SEO, development, etc., we not only offer solutions for Google Ads, but also support you with other marketing issues and advice outside the Google universe. This allows us to solve cross-divisional challenges quickly and efficiently.
Google regularly introduces new campaign types and other innovations in Google Ads. Google's advice is usually for advertisers to adapt these innovations as quickly as possible. However, we know the reality and know how to choose the optimal time window for this, so that you don't pay dearly for verses and don't lose out.
You want success with Google Shopping?
Contact us now without obligation and let us advise you on optimized Google Shopping performance! Even if you're not yet running any Shopping Ads: We'll get you off to a rocket start in Google Shopping.
Google officially confirms: DREIKON is one of the 3% of the best performing agencies in Germany Benefit now from our experience, our status and our special conditions
We are officially among the 3% of the best performing Google Shopping agencies in Germany. This is proven by our exclusive certification as a Google Premier Partner.
As our client, you therefore have access to special support from Google and exclusive market insights. In addition, we have extensive experience in Google Ads and Google Shopping to make your campaigns a success.
All this against the backdrop of a collaboration without fixed-term contracts and without commission on the AdSpend. This noticeably minimizes your entrepreneurial risk!
How does Google Shopping work?
Google Shopping is a product search engine that shows matching products from various retailers for search terms (e.g. "buy tennis rackets"). In Google Shopping, the search engine user can filter products according to various characteristics (price, color, style, etc.). The search result in Google Shopping shows information about the product and links directly to the product page in the associated online store. It is not possible to buy products in Google Shopping. For less well-known retailers and manufacturers, Google Shopping is a relevant source of visitors for the online store.
More revenue through professional Google Shopping management Expert Google Shopping agency
As a service provider and consulting company in the field of Google Ads and Shopping, we can look back on over 10 years of experience. Take advantage of our extensive expertise in all aspects of optimal product data, Adwords, product ads and the search intent of relevant search queries. By choosing DREIKON, you will increase your sales and optimize the revenue of your online store.
We offer more than just Google Shopping
In addition to PLA or Product Listing Ads (Shopping) on Google, we can also offer you an integrated online marketing strategy that also delivers your product data feeds in the search results of Bing, Yahoo, Ecosia and selected price search engines. This means that your company's products are visible on many other sales channels and reach users with the intention to buy.
With the management of your feeds by our Google Shopping agency, you generate efficiency, which is reflected in a centralized optimization of your data feeds and thus leads to increased sales through higher reach.
Benefit even more as a merchant with remarketing
By the way: With the addition of remarketing, you have another option for optimizing your campaigns. We place highly efficient remarketing for your store in Google, Facebook and other channels. This allows users who have not yet made a purchase to come across interesting products again if the purchase intention of these former store visitors has grown. Another sensible use for your product feed through ads with high relevance and therefore attractive CPC.
More effective campaigns with Performance Max
Google launched a new format in 2022 in order to continue using Google Ads even more effectively to increase conversions in an increasingly dynamic market. Automated Performance Max, or PMax campaigns for short, have replaced the classic Shopping campaign since July 2022 and enable ads to be displayed across all channels. Google Shopping, display, video and remarketing ads are combined in the new format. The entire spectrum of the Google Ads network can therefore be utilized based on your own target project.
We have had Google Ads and Google Shopping successfully and reliably managed by DREIKON since fall 2019.
Onboarding: Step by step to cooperation with a successful Google Shopping agency
If you have decided that we should take over the optimization of your accounts and data feeds, we will describe the exemplary process of your onboarding as a customer of us as a Google Shopping agency here:
- An initial consultation - usually by phone, but also in an on-site appointment if desired. We understand your intentions and existing infrastructure and advise you in detail on realistic and measurable goals. Access to your accounts. Depending on whether you already have a Google Ads account, Bing Ads account or other accounts, you give us access to these and the web analysis tool of your choice. We now check the campaign structures and whether conversions are being measured and transmitted correctly.We evaluate the goals agreed in point 1 on the basis of the data determined in point 2 and prepare your offer. Up to this point, everything is non-binding and free of charge for you.If you accept the offer, the actual onboarding begins. Depending on the scope and location of the offer, the following may then happen
- Access to your online store (Magento, Shopware, JTL etc.) and linking of your feeds with Data-Feed-Watch. DFW allows us to improve your feeds dynamically and independently of your store software. Setting up or configuring your Google Merchant Center, your Bing Merchant Center or other platforms on which you want us to place ads.
- Configuration of your web analytics software - usually Google Analytics - and perfect setup of conversions/e-commerce tracking and target groups for remarketing. Setting up the campaigns in the channels booked with us and structuring and controlling them in accordance with the agreed objectives.The campaigns are launched at an agreed time and our monthly optimization begins, which also includes your ongoing advice and reporting.
Local Inventory Ads for more store visits possible
With Google Shopping, you can not only use DREIKON to create relevant ads for product sales, but you can also advertise the products in your local store. We will be happy to explain the opportunities with ads with local product availability (Local Inventory Ads) if you operate branches or a single store instead of or in addition to an online store.
We are familiar with many store systems
Your store system is not decisive for the success of your collaboration with us. No matter whether you use Shopware, Magento, JTL, Gambio, Shopify or any other store software in ecommerce: Google Shopping always works. We are experienced and always find a solution to create or provide an adequate data feed.
Success is not long in coming
Many Google Shopping agencies would like to sell you that you have to wait a long time for the campaign to be successful. As a rule, after 4 to 8 weeks we can already see whether the strategy we have devised represents a significant improvement on previously run campaigns. And if the desired success does not materialize: Your contact at the specialists at DREIKON will carry out a sales analysis with you, find the decisive factor and we will redesign. So far, we have been able to significantly increase every ROI in the long term.
Google Shopping Agency - cheaper than you think
Many interested parties initially ask how expensive Google Shopping is. This cannot be answered precisely for you at this point. However, if it is important for you to get a feel for the budget before a consultation, please consider the following points:
Save 20%: We are happy to set up shopping with a CSS partner such as Producthero. The following applies:
- Up to 20% less advertising costs
- Better visibility for your Google Shopping ads
- 20% margin for Google Shopping Europe is eliminated
- We take over the complicated setup completely
Get in touch with your Google Shopping agency now!
We will get back to you with an individual offer!
